12.02.2008   |   written by Jonathan Hanwit

Expedia partners with Parallax to launch GO!

Expedia releases copies of GO!, on it’s external sites, to give employees, perspective employees and partners a look into the company. In the beginning of 2008, Parallax teamed up with The Human Factor, who provided strategy and content to create the interactive sixty page book and presentation that has fun facts, quotes, personal anecdotes, messages and photos filled with energy and emotion. A large portion of the content was employee submitted, which creates a unique, personal message.  As Kristin Graham, Senior Director of Recruiting and Internal Communication writes, “This isn’t a press release - it’s a people piece”. The project was released internally a few months back and now externally to attract new clients, partners and potential employees.